Privacy Policy

1. Who we are

EL Luxury Dancewear is a dance couture house based in Vigevano, Italy, operating the website elluxurydance.com. For the purposes of the GDPR and Italian privacy law (D.Lgs. 196/2003 and Regulation (EU) 2016/679), EL Luxury Dancewear is the data controller for personal data collected through this website.

2. Data we collect

We collect only the data you give us voluntarily:

Order data — full name, email address, phone number and any note you include when placing an order for a piece.
Order details — the piece, size, quantity and bank transfer reference generated for your order.
Communications — messages you send us through the contact page or by email.

We do not use analytics tools, tracking pixels or advertising cookies, and we do not build profiles of visitors.

3. How we use your data

To process and fulfil your orders.
To send order confirmations and communications relating to your purchase by email.
To respond to enquiries sent via the contact page.
To meet legal and accounting obligations connected with sales.

4. Legal basis

Order data is processed on the basis of the contract we enter into with you (execution of the purchase) and of our legal obligations. Enquiries are handled on the basis of your request and our legitimate interest in responding to prospective customers.

5. Data retention

Order records are kept for the period required by tax and accounting law (typically ten years). Enquiry correspondence is kept only as long as needed to handle your request. You may request earlier deletion where the law allows.

6. Sharing your data

We share your data only with service providers strictly necessary to run the site: our hosting provider, our transactional email provider (Mailgun) and our payment communications. These providers process data on our behalf under data processing agreements and may be located outside the EU, in which case transfers rely on appropriate safeguards such as Standard Contractual Clauses. We do not sell or rent your personal data to anyone.

7. Your rights

Under the GDPR you have the right to:

Access the personal data we hold about you.
Request rectification of inaccurate data.
Request erasure of your data ("right to be forgotten").
Restrict or object to processing in certain cases.
Receive your data in a portable format and lodge a complaint with the Italian supervisory authority (Garante per la protezione dei dati personali).

To exercise any of these rights, contact us via the contact page. We will respond within 30 days.

8. Security

The site is served over HTTPS and data is stored on secured infrastructure. Access to order data is limited to what is necessary to fulfil orders and meet legal obligations.

9. Changes to this policy

We may update this policy from time to time. The current version is always available at this page, with the date of the latest revision shown below.

Last updated: November 2026